In TV’s worst spring in recent memory, a startling number of Americans drifted away from television the past two months: More than 2.5 million fewer people were watching ABC, CBS, NBC and Fox than at the same time last year, statistics show.
*****
NBC set a record last month for its least-watched week during the past 20 years, and maybe ever — then broke it a week later. This is the least popular season ever for CBS’ “Survivor.” ABC’s “Lost” has lost nearly half its live audience — more than 10 million people — from the days it was a sensation. “The Sopranos” (a show that has earned broadcast-network-like ratings in the past) is ending on HBO, and the response is a collective yawn.
Events like “American Idol” on Fox (which is owned by News Corp.) and “Dancing With the Stars” on ABC (owned by The Walt Disney Co.) are doing the most to prop up the industry. But still, in the six weeks after Daylight Savings Time started in early March, prime-time viewership for the four biggest broadcast networks was down to 37.6 million people, from 40.3 million during the same period in 2006, according to Nielsen Media Research.
(Via Chizumatic.)
